CryptoReal
CASE FILE — Sep 28, 2020

How a Private Telegram Pump Plan for $FEW Blew Up in Public

Anyone following crypto Twitter over the last several days has likely run into references to the $FEW cashtag.

The backstory: a short-lived scheme to hype and pump an airdropped token called $FEW, built around the "few understand" meme.

The concept borrowed directly from $MEME, an NFT-farming protocol that had earlier airdropped 355 tokens to 72 members of a Telegram group. On September 22nd, when $MEME hit its all-time high of $1,962.68, that airdrop was worth $696,751.40 — a payout attractive enough that those who'd missed it, or sold too early, had clear motivation to try replicating the formula.

The $FEW effort was fronted by Sam Ratnakar and Alex Masmej — the latter known as the creator of the first personal token, $ALEX — under the banner "An Experiment." Their group grew past 500 members as the pair began promoting the token publicly on Twitter.

None of the members had any coding background, there was no website, and no use case had been defined for the token, yet demand for an allocation built quickly and drew in a number of well-known figures in the space.

Co-founder Sam Ratnakar said the intent had been to bring together 50 "smart people" for a token airdrop. In practice, the group appears to have functioned more as a way to recruit 50 recognizable names whose influence could then be used to market the token to outsiders who hadn't received an allocation.

A planned one-year vesting period was never enforced. Instead, 52 people received an immediate airdrop of 769.23 $FEW tokens each — 1.8% of total supply per recipient. Those transactions are visible on-chain. A further 13 people received 10 $FEW tokens each.

With 95.5% of supply already distributed to Telegram group members, the remaining 4.5% appears to have been earmarked for Uniswap liquidity. That liquidity pool never materialized, however — the group's private chat screenshots leaked before it could be opened, and the only $FEW pools that subsequently appeared on Uniswap were fraudulent copies.

Sums referenced in this case file

Even without an official Uniswap listing, the token's notoriety gave scammers an opening to exploit people's eagerness to get in. Taylor Monahan, who had reportedly gone from promoting $FEW to condemning it, posted a thread documenting a live feed of how these fraudulent pools were being set up.

The tone inside the Telegram group had been markedly different before the leak. In a separate thread, Sam Ratnakar gave his account of events — notably without characterizing the project as a joke, a defense some participants would later lean on once the leaked messages became public. That framing didn't match the tone of the private conversation.

Once the screenshots circulated widely, several members named in them attempted to walk back or reframe statements they had made assuming the chat was private. Because the group's plans became public before $FEW began trading in earnest, the token never generated meaningful profit for its organizers. Eleven $FEW holders have since burned their allocations.

If the project really had been intended as a joke from the start, the question remains why that explanation only surfaced after the leak rather than being stated from the beginning. Additional screenshots of the conversation are publicly available for anyone wanting more context on participants' actual intentions.

Anthony Sassano was the only individual to issue a full public apology over the affair, doing so in a Twitter thread.

Coverage of the story elsewhere in crypto media was limited. Several people implicated in the leaked chats — including Cooper Turley and Anthony Sassano — have ties to media outlets covering the space; The Defiant addressed the topic only briefly and stopped short of condemning those involved, while Bankless and The Block did not cover it at all. That pattern of limited scrutiny from outlets connected to some of the participants raises obvious questions about conflicts of interest affecting coverage decisions.

Not everyone named in the leaked screenshots necessarily consented to participate, but for those who did, rebuilding trust and reputation will take real effort. People who position themselves as trusted voices in the space carry a corresponding responsibility to act in ways that serve it — otherwise their standing serves little purpose.

The broader takeaway: in an environment of financial uncertainty, what looks like a joke to insiders can look like a genuine opportunity to people on the outside, and it's worth remembering how that asymmetry feels from the other side.

The episode is a fitting illustration of a recurring dynamic in crypto Twitter circles — cliques of anonymous or pseudonymous accounts implying access to privileged information without adding real value, while onlookers are left to guess at what's actually going on. Being more transparent and inclusive would serve the space better; there was no genuine "alpha" in this case, only deception, greed, and unfulfilled promises.

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